Pursuing a graduate degree is a huge investment – financially, personally, and emotionally. Is it a worthy investment if you want to go into marketing? The simple answer is: it depends on your overall career strategy. Taking the time to think critically about if graduate school makes sense for you and your career will help you ensure the biggest return on your investment.
Before applying, answer the following questions:
- What marketing roles am I interested in applying to now and do they require a master’s degree?
- Have I talked to marketing professionals about how a master’s degree can advance my career at this point in my career journey?
- What is my main goal/reason for attending graduate school and does it align with my career goals?
- Is now the right time – personally, professionally, financially?
- What new skills will I gain through a graduate program and are they what employers are seeking?
Check out the resources below as you work to discover answers to the above questions and do some market research to determine if graduate school is the best next step. You can also schedule an appointment with your Career Coach to further discuss graduate school.
Should You Go to Grad School? 5 Things to Consider in the COVID Era
