Market Research

So What Do Consultants Really Do?

Consulting is an alluring career path for business students because Consultants travel across the country, solve problems, and meet numerous clients.  If consulting is something you’re interested in, it’s important to realize what consultants really do, because it’s more than …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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What technical skills are needed for a career in marketing?

Creative thinking is an important skill in the marketing world, but marketing is so much more than creativity. While thinking creatively to solve problems and uncover customer insights is part of what marketers do, assuming that marketing is all about …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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What technical skills are needed for an MBA career in marketing?

Creative thinking is an important skill in the marketing world, but marketing is so much more than creativity. While thinking creatively to solve problems and uncover customer insights is part of what marketers do, assuming that marketing is all about …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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Have You Considered Working in the Public Sector?

 

Your major offers you a wide and interesting array of job possibilities in both the public and private sectors.  When analyzing the job market, don’t forget to consider the public sector. There are roughly 2 million civilian jobs, at …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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5 Reasons to Give Sales Opportunities a Chance

Not interested in sales roles because you don’t want to cold call people? Sales opportunities go far beyond reaching out to strangers on the phone. Working in sales allows you to gain strong professional skills that provide a valuable foundation …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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Understanding Hiring Timelines in Marketing

In marketing, the job search timeline looks different than other business functions (ex. accounting), and even deviates based on subfunctions within the field (ex. sales vs. content marketing roles). If you are feeling behind in your search process or confused …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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Looking to enter the consulting field?

 

Consulting is a very competitive, selective space. We know that securing a consulting role often requires more strategic planning than simply submitting an application and hoping for the best. If you’re interested in consulting, consider the following:
Early Planning: …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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Want to stay up to date on supply chain? Subscribe to these resources!

 

As a student with limited hours in the day, there is a proactive way to subscribe to online supply chain publications that deliver weekly industry content to your email inbox. This allows you to manage your time while keeping …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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Want to stay up to date on supply chain? Subscribe to these resources!

 

As an MBA student with limited hours in the day, there is a proactive way to subscribe to online supply chain publications that deliver weekly industry content to your email inbox. This allows you to manage your time while …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
Read more

6 Marketing Newsletters to Follow

One of the most important components of navigating your career management and professional development is staying up to date on the latest industry trends. Here at W. P. Carey, we often refer to this as understanding the “business of business.” …

By W. P. Carey Career Services Center
W. P. Carey Career Services Center
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