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Job Summary This role is open to remote applicants near one of our talent centers in Northbrook, IL, Chicago, IL, Irving, TX, Charlotte, NC or Tempe, AZ. The Mobile Marketing team leads the strategy, design, implementation and ongoing maintenance of consumer-facing mobile experiences to enable customers and prospects to interact with Allstate from their smartphone and other connected devices. The team focuses on meeting consumers needs by enabling self-service, deepening customer engagement, and promoting product growth by leading the development …
Job Summary The Direct Channel Marketing Senior Manager will develop and execute conversion-driving marketing to drive insurance quotes and new policies on allstate.com and 1-800-Allstate, as Allstate aims to grow its direct channel exponentially. The senior manager will have primary accountability for developing and executing the integrated marketing acquisition strategy and plan, including constant media, messaging and creative testing and optimization across tactics. This position works across multiple Marketing centers of excellence to execute the plan, including finance, strategy, research, …
Job Summary This role is responsible for planning, developing, implementing and maintaining lead management initiatives as part of the Leads ecosystem. This position will own marketing programs and be responsible for business goals and optimizing results. This position is responsible for all aspects of program management including but not limited to strategy, design, ongoing enhancements, execution, measures of success and communications. Foundational competencies include operational, digital and technical acumen, analytics, communications, project management, business process design, and enterprise coordination and …
The Social Media team is responsible for formulating social engagement strategies and leading the development of solutions utilizing earned and owned social platforms and capabilities that enhance the enterprise’s ability to deliver rich, relevant social experiences to Allstate’s prospects and customers. The team, within Digital Transformation (DT) Marketing, also serves as an enterprise resource in the areas of digital engagement and e-Business. The Digital Transformation team designs, implements and maintains consumer-centric, personalized digital solutions leveraging emerging digital capabilities that enable …