Creative thinking is an important skill in the marketing world, but marketing is so much more than creativity. While thinking creatively to solve problems and uncover customer insights is part of what marketers do, assuming that marketing is all about …
Marketing and Management
Not interested in sales roles because you don’t want to cold call people? Sales opportunities go far beyond reaching out to strangers on the phone. Working in sales allows you to gain strong professional skills that provide a valuable foundation …
In marketing, the job search timeline looks different than other business functions (ex. accounting), and even deviates based on subfunctions within the field (ex. sales vs. content marketing roles). If you are feeling behind in your search process or confused …
One of the most important components of navigating your career management and professional development is staying up to date on the latest industry trends. Here at W. P. Carey, we often refer to this as understanding the “business of business.” …
A record-breaking 4.5 million Americans left their jobs in November 2021, unemployment is back down to 3.9%, and there were approximately 11 million job openings in the U.S. at the end of 2021. With all these headlines about the …
