How to stand out in the sea of applicants
As you stare at the supermarket shelves or Amazon listings, what makes a product stand out from the other options? Is it the name, the design of the packaging, stories people …
Career Exploration
I feel like an expert on this topic, raised by a librarian and living as I do in the newly annointed book reading capital of America: Seattle, at least according to this New York Times article. I use my library …
Creative thinking is an important skill in the marketing world, but marketing is so much more than creativity. While thinking creatively to solve problems and uncover customer insights is part of what marketers do, assuming that marketing is all about …
Creative thinking is an important skill in the marketing world, but marketing is so much more than creativity. While thinking creatively to solve problems and uncover customer insights is part of what marketers do, assuming that marketing is all about …
Not interested in sales roles because you don’t want to cold call people? Sales opportunities go far beyond reaching out to strangers on the phone. Working in sales allows you to gain strong professional skills that provide a valuable foundation …
In marketing, the job search timeline looks different than other business functions (ex. accounting), and even deviates based on subfunctions within the field (ex. sales vs. content marketing roles). If you are feeling behind in your search process or confused …
One of the most important components of navigating your career management and professional development is staying up to date on the latest industry trends. Here at W. P. Carey, we often refer to this as understanding the “business of business.” …
Career pivots, such as transitioning to a new industry or job function, can be challenging – especially if you are changing multiple facets of your career at once (like pivoting to both a new industry and a new job function.) …
Pursuing a graduate degree is a huge investment – financially, personally, and emotionally. Is it a worthy investment if you want to go into marketing? The simple answer is: it depends on your overall career strategy. Taking the time to think …
As a Business Sustainability major, this degree provides the opportunity to explore different functional areas of business, while looking to create a more sustainable future.
At W. P. Carey Career Services, we have found that you are most successful securing …
